Then there's stories like this in the news. Normally we don't hear about multiple people dying of flu infections in one week ... much less people in the prime of life:
At least three of the four had "risk factors," Predy said, adding he could not release further details because of privacy concerns.
Predy said 70 patients across Alberta are in intensive care with H1N1.
About 26% of those hospitalized are children under nine years old.
The median age is 30, according to officials.
Not only will parents be scared for their children, but they should be worried for themselves too.
While the news stories don't help the public see this as "perfectly normal", or make them patient about waiting for vaccination. Anything that attacks people this quickly and kills those that we would ordinarily have thought to be at low risk is going to provoke a visceral reaction.
Any government that is surprised by this kind of response is seriously out of touch with reality.